10/6/10

Neiman Marcus Christmas Book Fantasy Gifts 2010

Neiman Marcus has unveiled the fantasy offerings in its always eagerly anticipated Christmas Book. This year's offerings include a Tequila Avion private party by Colin Cowie, a Dale Chihuly pool installation, a gourd ukulele handmade by Danny Ferrington, and a limited edition Leica M9 camera. This year's featured car is the 2011 Neiman Marcus Edition Camaro Convertible. The Christmas book began in 1926 as a 16-page booklet initially intended as a Christmas card to the store's best customers.

The 2010 Christmas Book marks the 50th anniversary of the legendary His and Hers fantasy gifts. To celebrate Neiman Marcus is selling a one-of-a-kind precious jewelry charm bracelet as one of this year's fantasy gifts. Each charm represents a memorable His and Hers gift from years past, including an airplane, a Chinese Junk, a hot air balloon, a camel, a sarcophagus, a Buffalo calf, a windmill, an ostrich, a Shar-Pei puppy, a robot, and a vintage motorcycle. Stanley Marcus debuted the His and Hers gift in 1960 with matching Beechcraft airplanes that cost $176,000. This years His and Hers gift is the MetroShip Houseboat costing $250,000.

This year is the first time customers may access the Christmas Book on Apple's iPad via the "NM Editions" app. When in Wi-Fi hot spots, customers can place orders directly from the iPad viewer. More details in the gallery below and in the video after the jump.

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